Meet Our 72 Hour Hydration Meltdown Gel Cream 🌊

HAPPY GEL CREAM LAUNCH WEEK! The launch of our Meltdown Gel Cream has been such an exciting moment for the whole Blume team. This product has been in the works for what feels like forever - 2.5 years - and to finally see it out in the world is truly a (blue) dream come true.

ICYMI: we just launched the FIRST EVER (& most anticipated), clinically-proven 72hr moisturizer—Meltdown Gel Cream!

When we started developing this cream, we knew we wanted to create something that was different from anything else on the market. We wanted to make a moisturizer that would provide long-lasting hydration, even for those with sensitive and acne-prone skin, while also offering protection from blue light.

Moisturizer is a daily staple - so we’re bringing you the dreamiest formula at an incredible price point ☁️ Our NEW Meltdown Gel Cream is only $26. Not only is it powerfully hydrating, but it’s also budget friendly 💰 


We worked hard  to create a formula packed with rich ingredients like ceramides, amino acids, and squalane. We wanted to create something that would work for everyone, regardless of their skin type, and we're so proud to say that we've done just that.

We know that moisturizer is a daily staple for just about everyone, so we wanted to create a product that would provide the dreamiest formula at an incredible price point. We believe that everyone deserves access to high-quality skincare products, and we're thrilled to be able to offer this cream at a pricepoint more affordable than most comparable formulas.

We're SO excited to share our Meltdown Gel Cream with the world and can't wait for you to try it out for yourself. We know that this cream is going to be a game-changer for anyone looking to achieve healthy, radiant skin.


The deets on our NEW Meltdown Gel Cream:

💧 Clinically proven 72 hr hydration
🤍 For acne-prone + sensitive skin
💜 Airless pump (so your moisturizer always stays bacteria free and FRESH)
☀️ Blue light protection
🍊 Powerfully-packed with ingredients-of-the-future
🚫 Oil-free + non-comedogenic
💜 Dermatologist tested


So, what are you waiting for? Head to or Sephora to grab your own Meltdown Gel Cream and get ready to experience the magic for yourself. Your skin will thank you, and so will your wallet. 🤑